Why most consulting doesn't work
Traditional consulting is optimized for billable hours, not business outcomes.
Framework worship
Consultants who apply the same methodology to every problem. Your business isn't a case study template.
Analysis paralysis
Months of discovery that produces reports, not results. Strategy that stays in slide decks.
No skin in the game
Advice from people who've never operated. Theory without accountability for outcomes.
Junior execution
Sold by partners, delivered by analysts. The people you met aren't the people doing the work.
How we engage
Four engagement models, each structured for outcomes—not hours.
Strategic Advisory
Ongoing access to operator-level thinking. Regular calls, async support, and strategic input when you need it.
Project Consulting
Focused engagement on specific challenges. Go-to-market, technology decisions, team building, fundraising.
Technical Advisory
CTO-level guidance without the full-time cost. Architecture decisions, build vs buy, team structure.
Growth Strategy
Revenue-focused advisory. Channel strategy, unit economics, growth levers, and scaling decisions.
What we help with
Common challenges we're equipped to help you navigate.
Go-to-Market
- • Launch strategy
- • Positioning
- • Channel selection
- • Pricing
Technology
- • Build vs buy
- • Vendor selection
- • Architecture
- • Team structure
Operations
- • Process design
- • Tool selection
- • Automation
- • Scaling systems
Growth
- • Channel strategy
- • Conversion optimization
- • Retention
- • Expansion
How we work
Structured approach, flexible execution. Every engagement follows this flow.
Diagnostic
Understand your situation. Goals, constraints, resources, timeline.
Framework
Define the approach. Options, trade-offs, decision criteria.
Execute
Work the plan. Regular check-ins, course corrections, accountability.
Transfer
Build internal capability. Documentation, training, handoff.
How we're different
Built different, works different. We're operators who advise, not advisors who pretend to operate.
Operators, not consultants
We've built companies, not just advised them. Every recommendation comes from experience, not frameworks.
Accountability for outcomes
We don't disappear after the deck is delivered. We stay involved until the strategy becomes results.
Senior people, always
The person you talk to is the person doing the work. No bait-and-switch with junior staff.
Practical over theoretical
We optimize for decisions that can be made and actions that can be taken. Not perfect analysis.
Who this is for
Leaders who want strategic input, not slide decks.
What we don't do
We're allergic to consulting theater.
- Generic strategy frameworks applied blindly
- Research reports that gather dust
- Advice without accountability
- Junior consultants doing senior work
- Engagements designed to extend themselves
Good advice changes trajectories.
Let's find the right one.
No pitch, no pressure. Just a conversation about where you're trying to go and whether we can help you get there.